Defi Investment Platform
2024 | 1 click all set with your crypto investments
BentoBatch is a DeFi marketplace that helps users find the best DeFi investment strategies and invest with just 1 click, without signing each transaction individually or understanding every transaction detail.
Role /
Product Designer
UX/UI Design
User Research
Design System
Product Design mentor
Platform /
RWD website
Teamwork /
6 Devs
2 PMs
1 Designer
Duration /
4 months
Year /
2024 March - Current
TL;DR
BentoBatch aimed to simplify user interactions on the blockchain by bundling on-chain interactions and consolidating them into a single transaction. This makes it easier for users to onboard, as they don't need to go through multiple signs and confirmations to complete a complex strategy.
As a product designer, I aim to onboard users and ensure they understand the benefits of each strategy. I want to make it easy for them to invest, monitor their assets, and earn points effortlessly.
Product Design
I was in charge of the product design and design system and collaborated with the Branding designer to deliver branding that matched the product.
Onboarding users from wallet app
We also insert entries from our other established product, Blocto Wallet. We bring existing users from the native app on board to make investments. It has become the top-volume users at the beginning of the product launch.
User Research
As we develop our product, it is essential to understand how it fits our market strategy, our target audience, and their feedback. I have assembled a team to conduct user research. As a result, we also share our findings company-wide and collaborate with the product manager to develop an optimization plan.
We succeeded by creating a start-up product from scratch and generating over $250 million in trading volume within 2 months. As a team, we developed multiple iterations of features based on user research and DeFi strategies for various use cases. Throughout the process, we rolled out the product across the ecosystem, including features such as airdrop, vesting, staking, and voting.
